Branding + Web Design

PediPlace

The Brand:

A nonprofit pediatric clinic in Lewisville, TX looking to make exceptional and affordable healthcare a reality for every kid.

The Problem:

PediPlace needed a new website with a brand focused approach to reach parents looking for care and donors looking to donate. The new site needed to informs, educates, and supports anyone researching their organization.

What was requested:

  • Easy to use and read on all devices
  • English to Spanish translation
  • Donation Capabilites

Success was measured by:

The number of appointments made, number of visits to the site, and any donation increases.

Web Fonts

Cubano Regular Header Font

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Roboto Slab Regular Subheader Font

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Roboto Medium Body Font

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Web Colors

These formulas are suitable for digital use

HEX: #FAC638

RGB: 250,198,56

HEX: #FEE789

RGB: 254,231,137

HEX: #82D6B9

RGB: 130,214,185

HEX: #983596

RGB: 152,53,150

HEX: #BF8DD1

RGB: 191,141,209

HEX: #F70082

RGB: 247,0,130

HEX: #F79ACA

RGB: 247,154,202

HEX: #488CCF

RGB: 72,140,207

HEX: #90DDFE

RGB: 144,221,254

HEX: #FFFFFF

RGB: 144,221,254

Care At Every Milestone, Peace Of Mind For Every Parent